Short Description
A major technology corporation sought to establish a comprehensive online portal as the primary channel for engaging developers and showcasing its latest innovations in computing hardware and software.
Industry
Technology
Location
United States

AI-powered B2B portal drives 200% increase in developer engagement and product adoption

Challenges:

  • Establish the portal as the preferred platform for all product information and developer resources
  • Appeal to the technical sensibilities of the global developer community while maintaining brand guidelines
  • Create a user-friendly interface that caters to various stakeholder requirements, from novice coders to enterprise architects

Solution:

Xerago implemented a cutting-edge portal redesign:

  • Conducted in-depth analysis of current developer engagement metrics and stakeholder needs
  • Proposed an AI-driven B2B portal to anchor the company's developer ecosystem
  • Identified key target segments within the global developer community
  • Developed a dynamic information architecture tailored to each developer segment's expertise level
  • Created intuitive, API-first navigational flows and user experience
  • Implemented a microservices-based architecture for scalability and rapid feature deployment
  • Incorporated interactive code samples and real-time benchmarking tools
  • Deployed a headless CMS for omnichannel content delivery and easy maintenance

201%
increase in developer engagement and API calls within the first quarter post-launch
1st
place ranking as the central hub of the client's global developer ecosystem, streamlining innovation
149%
growth in the adoption rate of new software development kits and hardware integration tools